{"id":31677,"date":"2024-03-21T12:44:19","date_gmt":"2024-03-21T16:44:19","guid":{"rendered":"https:\/\/avalere.com\/?p=31677"},"modified":"2024-03-21T12:52:31","modified_gmt":"2024-03-21T16:52:31","slug":"a-collaborative-approach-to-incorporating-ai-in-rwe","status":"publish","type":"post","link":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe","title":{"rendered":"A Collaborative Approach to Incorporating AI in RWE"},"content":{"rendered":"<p><span data-contrast=\"none\">Artificial intelligence (AI) has the potential to significantly improve patient outcomes. The use of AI and machine learning allow practitioners to collect large data sets and pull meaningful insights from <\/span><a href=\"https:\/\/advisory.avalerehealth.com\/insights\/contextualizing-artificial-intelligence-for-heor-in-2023\"><span data-contrast=\"none\">real-world evidence<\/span><\/a><span data-contrast=\"none\"> (RWE) efficiently. <\/span><span data-contrast=\"none\">Additionally, researchers and healthcare providers can identify patterns and trends in real-world data that can inform clinical decision making, optimize drug development, and accelerate clinical trial design. <\/span><span data-contrast=\"none\">It is not surprising, then, to know that regulatory agencies are exploring ways to incorporate RWE into their decision-making processes.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">However, the wide application of AI in healthcare <\/span><a href=\"https:\/\/advisory.avalerehealth.com\/insights\/ai-in-healthcare-raise-the-evidence-bar-now-or-be-forced-to-later\"><span data-contrast=\"none\">raises questions<\/span><\/a><span data-contrast=\"none\"> about trust, privacy, and safety. How do we make sure that the data used for analyses are accurate and fit for purpose? Does AI reflect new or different biases compared to conventional methods? Can trial results data be reproduced without compromising privacy? Lastly, are the standards applied in the US consistent with those used in Europe? Until these challenges are addressed, adoption of AI in RWE will falter.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Like any fast-evolving technology, regulations and standards lag significantly behind <\/span><a href=\"https:\/\/advisory.avalerehealth.com\/insights\/ai-in-healthcare-5-areas-in-which-artificial-intelligence-is-disrupting-the-status-quo\"><span data-contrast=\"none\">adoption of AI<\/span><\/a><span data-contrast=\"none\"> and how it is used in the life sciences industry. <\/span><span data-contrast=\"none\">M<\/span><span data-contrast=\"none\">edical organizations, professional societies, and technology groups all have created their own interpretations of AI-enabled tools, and every organization utilizes its own approach.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">One solution to this conundrum could be shared responsibility\u2014<\/span><span data-contrast=\"none\">stakeholders collaborating to address the challenges to support<\/span><span data-contrast=\"none\"> transparency in how and where data are collected, analyzed, and interpreted. Having a unified set of standards could mitigate potential bias and improve the use of RWE, <\/span><span data-contrast=\"none\">accelerating the delivery of innovative therapies to patients who need them.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Consultancies with expertise in federal and state policies, market access, and data strategies can serve as the bridge to connect manufacturers, plans, and providers to AI-enabled RWE. Experts in building interdisciplinary teams can encourage members with differing perspectives to come together for a common goal and fit-for-purpose use. To achieve the promise of AI improving health and patient outcomes, healthcare organizations will need to ensure the safe, ethical, and effective use of AI-based tools.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">To learn more about the role of AI in RWE and Avalere\u2019s work supporting healthcare stakeholders interested in exploring and harnessing the potential of AI, <\/span><a href=\"https:\/\/pages.avalere.com\/Insights.html\"><span data-contrast=\"none\">connect with us<\/span><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence (AI) has the potential to significantly improve patient outcomes. The use of AI and machine learning allow practitioners to collect large data sets and pull meaningful insights from real-world evidence (RWE) efficiently. Additionally, researchers and healthcare providers can identify patterns and trends in real-world data that can inform clinical decision making, optimize drug&hellip;<\/p>\n","protected":false},"author":28,"featured_media":24389,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[],"content-categories":[996],"class_list":["post-31677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","content-categories-digital-health","entry","has-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Collaborative Approach to Incorporating AI in RWE | Avalere Health Advisory<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Collaborative Approach to Incorporating AI in RWE | Avalere Health Advisory\" \/>\n<meta property=\"og:description\" content=\"Artificial intelligence (AI) has the potential to significantly improve patient outcomes. The use of AI and machine learning allow practitioners to collect large data sets and pull meaningful insights from real-world evidence (RWE) efficiently. Additionally, researchers and healthcare providers can identify patterns and trends in real-world data that can inform clinical decision making, optimize drug&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe\" \/>\n<meta property=\"og:site_name\" content=\"Avalere Health Advisory\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-21T16:44:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-21T16:52:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/advisory.avalerehealth.com\/wp-content\/uploads\/2021\/12\/24388-1-Sarah_Alwardt\u200b-400x600-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Leah Keller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@avalerehealth\" \/>\n<meta name=\"twitter:site\" content=\"@avalerehealth\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Leah Keller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A Collaborative Approach to Incorporating AI in RWE | Avalere Health Advisory","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe","og_locale":"en_US","og_type":"article","og_title":"A Collaborative Approach to Incorporating AI in RWE | Avalere Health Advisory","og_description":"Artificial intelligence (AI) has the potential to significantly improve patient outcomes. The use of AI and machine learning allow practitioners to collect large data sets and pull meaningful insights from real-world evidence (RWE) efficiently. Additionally, researchers and healthcare providers can identify patterns and trends in real-world data that can inform clinical decision making, optimize drug&hellip;","og_url":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe","og_site_name":"Avalere Health Advisory","article_published_time":"2024-03-21T16:44:19+00:00","article_modified_time":"2024-03-21T16:52:31+00:00","og_image":[{"width":600,"height":400,"url":"https:\/\/advisory.avalerehealth.com\/wp-content\/uploads\/2021\/12\/24388-1-Sarah_Alwardt\u200b-400x600-1.jpg","type":"image\/jpeg"}],"author":"Leah Keller","twitter_card":"summary_large_image","twitter_creator":"@avalerehealth","twitter_site":"@avalerehealth","twitter_misc":{"Written by":"Leah Keller","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe#article","isPartOf":{"@id":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe"},"author":{"name":"Leah Keller","@id":"https:\/\/advisory.avalerehealth.com\/#\/schema\/person\/fb195190cdd6a0c7c2cc890515dd95f4"},"headline":"A Collaborative Approach to Incorporating AI in RWE","datePublished":"2024-03-21T16:44:19+00:00","dateModified":"2024-03-21T16:52:31+00:00","mainEntityOfPage":{"@id":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe"},"wordCount":372,"commentCount":0,"publisher":{"@id":"https:\/\/advisory.avalerehealth.com\/#organization"},"image":{"@id":"https:\/\/advisory.avalerehealth.com\/insights\/a-collaborative-approach-to-incorporating-ai-in-rwe#primaryimage"},"thumbnailUrl":"https:\/\/advisory.avalerehealth.com\/wp-content\/uploads\/2021\/12\/24388-1-Sarah_Alwardt\u200b-400x600-1.jpg","articleSection":["Insights &amp; 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Prior to joining Avalere, Leah conducted policy research and analysis on federal healthcare issues such as Medicaid coverage and payment, commercial insurance coverage and access, healthcare reform, and ACA implementation at the Guttmacher Institute, a thinktank focused on advancing reproductive health and rights. Prior, Leah coordinated data collection, analysis, and publications for George Washington University\u2019s Center for Social Well-Being and Development. Leah holds an MPH in maternal and child health from George Washington University and a BA in anthropology from St. Mary\u2019s College of Maryland.","url":"https:\/\/advisory.avalerehealth.com\/author\/lkelleravalere-com"}]}},"_links":{"self":[{"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/posts\/31677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/comments?post=31677"}],"version-history":[{"count":2,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/posts\/31677\/revisions"}],"predecessor-version":[{"id":31679,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/posts\/31677\/revisions\/31679"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/media\/24389"}],"wp:attachment":[{"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/media?parent=31677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/categories?post=31677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/tags?post=31677"},{"taxonomy":"content-categories","embeddable":true,"href":"https:\/\/advisory.avalerehealth.com\/wp-json\/wp\/v2\/content-categories?post=31677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}